WORC (AM)
 | |
| |
|---|---|
| Broadcast area | Central Massachusetts |
| Frequency | 1310 kHz |
| Branding | La Mega 106.1 |
| Programming | |
| Language(s) | Spanish |
| Format | Tropical music |
| Ownership | |
| Owner | Gois Broadcasting LLC |
| History | |
First air date | February 14, 1925 |
Former call signs |
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Former frequencies |
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Call sign meaning | Worcester |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 15858 |
| Class | B |
| Power |
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Transmitter coordinates | 42°13′19.34″N 71°49′0.26″W / 42.2220389°N 71.8167389°W |
| Translator(s) | 106.1 W291DB (Worcester) |
| Links | |
Public license information | |
| Webcast | Listen live |
| Website | www |
WORC (1310 kHz) is an AM radio station in Worcester, Massachusetts, United States, owned by Gois Broadcasting. The station broadcasts at a transmitter power output of 5,000 watts during the day and 1,000 watts at night, and serves central and eastern Massachusetts. Since January 2005, the station has been broadcasting full-time in Spanish with a tropical music format. The station is the only full-time Spanish-language station serving central Massachusetts, especially Worcester's rapidly increasing Latino population. WORC's programming is also heard on translator station W291DB (106.1 FM).
History[edit]
A one-time affiliate of both the CBS and ABC radio networks, WORC from 1955 until 1984 had a top 40 format. In late 1984, the station began programming country music. When the station was purchased by The Davis Advertising Company of Worcester in 1989, the format became oldies, as management attempted to re-create the excitement of WORC's early rock and roll years. By August 1994, the oldies format was gradually being phased out in favor of a talk format. Davis eventually sold WORC to the present owners who instituted the current format.
Translator[edit]
| Call sign | Frequency | City of license | FID | ERP (W) | Class | Transmitter coordinates | FCC info |
|---|---|---|---|---|---|---|---|
| W291DB | 106.1 FM | Worcester, Massachusetts | 138941 | 145 | D | 42°13′28″N 71°52′49″W / 42.22444°N 71.88028°W | LMS |
References[edit]
- ^ "Facility Technical Data for WORC". Licensing and Management System. Federal Communications Commission.
External links[edit]
- Official website
- WORC in the FCC AM station database
- WORC in Nielsen Audio's AM station database
- W291DB in the FCC FM station database
- W291DB at FCCdata.org
- FCC History Cards for WORC
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