Talk:Mondelez International/Archives/2015

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Confusing description of relationship between Mondelez and Kraft

This really needs to be massively clarified. So all Kraft food brands have now all been bought by Mondelez? Does Mondelez own all Kraft branded products now? So effectively Mondelez is a new company based on National Dairy Products? IS the Kraft brand used anymore? For Example in Australia has Kraft Vegemite, does this now become Mondelez Vegemite? or does Mondelez have the legal right to use all Kraft Brands? There are two major functions of each brand managed by Mondelez, all of them cause diarrhea and headaches. And the Ritz and Honey made brands have been engineered to steal the jobs form Americans, and give those jobs to Mexico. — Preceding unsigned comment added by 124.176.20.133 (talk) 01:07, 13 November 2013 (UTC)

the second paragraph reads like an advertisement or a glowing review. it could be reworded. (killspectre11/28/12-10:53pst)

I think it makes sense to have a separate page about the rename/spin-off so information isn't repeated on both the Kraft and Mondelez pages.

Right now I think plenty of people will want information about this topic, but a few years from now it won't be too important and should not take up a bunch of space on the two company pages. Declanscottp (talk) 21:41, 5 October 2012 (UTC)

Agreed, Mondelez was established in 2012, and that's where the history should start. Anyone wanting the history of Kraft can look at the Kraft page. Bud08 (talk) 06:59, 12 October 2012 (UTC)

Mondelez is the new name of Kraft Foods Inc, a company that existed since 1995, but has many additional years of history. Kraft Foods Group is a new company that was established in October 2012. Gfcvoice (talk) 11:50, 15 October 2012 (UTC)

Gfcvoice, you are correct in a legal sense, but Mondelez received a new name and therefore is seen as a "new" company with a new identity, even if it is using a continuing charter. I think it would make more sense to include the history of Kraft in the Kraft article rather than the Mondelez article. 96.251.166.245 (talk) 09:55, 21 October 2012 (UTC)

96.251, regarding your second sentence, I don't think the history of Kraft Foods Inc needs to be in only one article. Given that the history of Kraft Foods Inc relates to both Mondelez and Kraft Foods Group, it could be included in both the Mondelez article and the Kraft Foods Group article. Regarding your first sentence, Mondelez is not a new company. It is Kraft Foods Inc with a name change. The new company is Kraft Foods Group. For what it's worth, Mondelez is the larger of the two ($36 billion of revenue versus only $19 billion for Kraft Foods Group http://www.sec.gov/Archives/edgar/data/1103982/000118143112051894/rrd356541_38510.htm). This is probably why Kraft Foods Group was the new company that was the spinoff of Mondelez. Gfcvoice (talk) 15:04, 22 October 2012 (UTC)

Hi, I'm the global corporate social media manager for Mondelez International. I noticed that you were looking for clarification on our company's background. I thought I'd take the opportunity to share links to significant sources to help you. We've a corporate Website: mondelezinternational.com that is a good source for public information. On our corporate Website we've a newsroom where we post our news releases: http://ir.mondelezinternational.com/releases.cfm?Year=2014 specifically you might want to refer to our 2012 news release that discusses the completion of our spin off of the grocery business: http://ir.mondelezinternational.com/releasedetail.cfm?ReleaseID=734903. We also have a comprehensive company fact sheet which clarifies which brands we own globally: http://www.mondelezinternational.com/~/media/MondelezCorporate/uploads/downloads/MDLZ%20Fact%20Sheet%20April%2019%202013%20Updated.pdf --PremalSpiegel (talk) 10:30, 23 January 2014 (UTC)