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Talk:Publicis Sapient/Archives/2012

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Idea Engineer Video

On the 15th November 2011, a promotional rap music video entitled 'Idea Engineer' was released on Facebook, and attracted several hundred comments that prompted Sapient to remove the video, opening them to criticism of the way they handled a 'social media' incident.[1] The company later released the following on Twitter: "We do great social media work for clients. Today we left our own brand unattended. We're sorry. Watch this space for more. #ironic"

The above was added to the page and then removed. I would add this here for posterity. 46.138.87.38 (talk) 14:37, 14 February 2012 (UTC)

  1. ^ "eConsultancy comment". Retrieved 2011-11-15.